IMPORTANT NOTE: All positions with Dialsoft The 4th Coming are voluntary and come with no promise of benefits nor monetary compensation.
Are you someone who is familiar with the hustle and bustle of today's social media?
Do you also happen to be someone who loves playing T4C and wants to see the community continue to grow and evolve?
If you answered NO to either of those questions, then you can stop reading now, but thanks for your time!
If you answered YES to both of those questions, then we have a favor to ask you!
If you answered PURPLE to either of those questions.... what the hell is wrong with you?!?
Realmud is currently looking for a Community Manager.
WHAT IS A COMMUNITY MANAGER?
A Community Manager is an expert on Social Networks and the person in charge of digital strategies. However, a Community Manager is more than just this. They are the professionals working within the Digital Marketing department and responsible for the management and development of a brand’s online community.
A Community Manager must establish a strategy and goals focused on the company’s social media. To do so, CMs work on different areas:
- ⇝Creation and management of content
- ⇝Monitorization of social networks
- ⇝Social media analytics
- ⇝Action Plan for digital marketing
- ⇝Connection with the community
To summarize, a Community Manager oversees the communication and reputation of a company in the digital area.
It is very important to know the difference between these two profiles. It’s true that often both roles merge into one, but there still are some clear differences:
- ⇝A Social Media Manager creates the strategy for all social channels and the Community Manager is the one to put it into practice.
- ⇝Social Media Managers choose the tools that will be used by CMs to develop their job
- ⇝One of the roles of a Community Manager is to implement the actions of competitions and promotions defined by a Social Media Manager.
- ⇝A Social Media Manager creates the SEO strategy that a Community Manager will carry out
- ⇝The CM directs the communications and actions to the audience that the Social Media Manager previously defined and segmented.
To pay attention to what the internet is saying about their brand: They must use some monitoring tools to carry out this task.
To inform the company about what is relevant on Social Networks: A Community Manager is always on social networks gathering information that will help to elaborate the marketing strategy or to define the business action plan.
To respond to the digital community: The CM is the image and voice of a brand and therefore, they are in charge of facing any situation that might occur on the internet
To find new clients using the internet: A continuous analysis of the social networks makes a CM an expert on this subject. They also have a very good understanding about who is using them. Therefore, they are very good at knowing what users want and what they are looking for.
To create content for social platforms: A Community Manager controls the image of a business on social networks. One of their most important tasks is to create content to attract and capture more followers.
To know how to manage a crisis on the social networks: The most common mistake is to react too fast without first considering the possible risks.
To monitor and evaluate the results on social networks periodically: This is about looking into social networks statistics, such as, the increase of followers or the lower level of engagement.
(definitions obtained from https://metricool.com/community-manager-day)